It means that as the communication gaps between companies and consumers continue to disintegrate, it’s important that consumers and marketers recognize that this will also change how companies can interpret what their customers are saying and what “peer-to-peer recommendations” mean to individual consumers.
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Now that I am becoming more socially and politically aware, I am acknowledging what it means to be part of the largest generation in American history, the Millennials. Recently, I came across an independent group called Generation We that has began a campaign to raise awareness of the issues in our country that will eventually become my generation’s responsibility.
Read article >Wednesday, August 25, 2010
