Social Media:

New media isn’t new to college students. College students have been using technology for as long as they can remember. Just like their meal plan and class schedule, Facebook, Twitter, and other social medias are part of everyday life. They represent the central communication hub for personal interactions. OCM’s handpicked ambassadors are tech savvy and amongst the most socially connected students on campus. They are effective mass communicators and influencers who leverage technology naturally. Strategically speaking, that’s tough to beat.

Event Planning:

With the frequency of Facebook posts, tweets, and text messages, it might seem that college students have left the real world behind. But they don’t just hang out online – they are active and eager explorers. So really, what better way to develop relationships with students than through an authentic and engaging experience? OCM ambassadors are planners and motivators. They exude enthusiasm and their energy is contagious. They understand events are memories and memories are connections. Let OCM’s ambassadors plan your success.

Grassroots Promotion:

It all starts somewhere. And with college students’ brains on overload, information must be selectively committed to memory. There just isn’t enough space otherwise. That means peer-to-peer interaction and word-of-mouth are more important than ever. OCM ambassadors possess the social capital to make lasting impressions. They understand their interactions resonate and recommendations matter. Amongst their friends, their opinions are infinitely more important than advertisements. They are trusted information sources with stories to tell. Eager to make an impression on campus? OCM has a good idea where to start.

Guerilla Marketing:

Think college students have short attention spans? Hello, guerilla marketing! If only it were that simple. College students are bombarded with never ending options and distractions, meaning “Shock and Awe” is not enough. It has to be contextual and provide value, or you are tuned out. OCM’s ambassadors grasp this concept. They understand incentive and think with perspective. Situations and circumstance are their specialty. Personalized “shock and awe.” Now that makes sense.

Research & Development:

Why make assumptions when you can make decisions from concrete data? Considering college student’s cumulative purchasing power and influence don’t you want to know more? And what better way to position for the future than to ask, well, the future? Consistent with the bottom-up approach, OCM works within a simple philosophy. Need to know? Ask and analyze. OCM ambassadors are proactive and inquisitive. They are critical thinkers who want to know just because. They know where to look and whom to ask. They instinctively wonder about why before what. Have questions? So do OCM’s ambassadors.

Consultation & Strategy:

Something seem just a little off? No sweat, pretty common occurrence in today’s complicated business world. With media fragmented, audiences segmented, business strategy unclear and technology rapidly advancing its not easy. That’s why OCM stays focused and keeps it simple. OCM knows what it does and does it well- market to college students. Any activities, interests, efforts, or programs begin and end with the college student and their behavior. That is the foundation for OCM’s expertise. After all, it’s best to work from experience, right? Lets talk soon.

MovingOffCampus.com

Looking for a quick influx of attention from the college audience but can’t afford media waste. Yea, OCM can work with that. Movingoffcampus.com, OCM’s flagship web property, is designed to engage and reach the college audience. It’s not an accident that the site is specially tailored for college students. Multiple web advertising opportunities are integrated throughout the site providing significant opportunity for advertisers and students to connect. That’s the ultimate goal for OCM.