Not too long ago, college students’ dependence on technology revolved primarily around checking email, researching for writing papers and peer communication through instant messaging services. As technology has continued to evolve, it has continued to enhance college students’ ability to do more in less time – whether its peer-to-peer communication or completing homework assignments, the impact is clear.
The best news came at the end of the day when 100 applications were counted. That’s a record number of applicants for UMSL Day, according to Drew Griffin, associate director of admissions
When my parents first dropped me off at college my freshman year, I was on my own for the first time in my life. While this may seem liberating, I couldn’t help but feel stranded. I had no foundation. I was meeting new people, without a car, and had little to no knowledge of the places around me. I was, in a sense, trapped in the college campus bubble.
One of my favorite companies that I not only follow on Twitter, but on all social networks is Designer Shoe Warehouse (“DSW”). DSW’s social media management is well-handled: a large amount of interaction is happening between followers because questions are asked and authentic engagement that is entertaining and valuable occurs regularly.
Despite the adversity some members of this group face while applying for jobs, many overlook the competitive advantage they have as being part of the tech-savvy, early-adopting millennial generation. These aspiring digital marketers have a leg up in terms of they skills they have and the answers we need when developing marketing plans in the areas of social media, search marketing, online brand management and web development.
As I approach the latter half of my years as a college student, I am reaching the time in my life when the real world becomes a reality. I just moved into my first apartment, I’m paying my own bills, and I’m taking on responsibilities that force me to “grow up.” Soon I will join those who have already graduated in the daunting task of finding a job.
While perusing the Internet this morning I came across an article entitled “Are Twitter and Facebook Affecting How We Think?” which caused me to think about how my generation, well, thinks. The article’s thesis, that as the young generation spends more and more time online using social media their core mental processes are actually altered immediately rang true.
Yes, I’m a recent college grad, but that doesn’t mean that I’m going to procrastinate my life away while I eat pizza and watch Jersey Shore. During my undergraduate career, I studied abroad, held two internships, participated in athletics and several student organizations, and then graduated summa cum laude—ahead of schedule. I couldn’t have accomplished that by being lazy. And I’m only one of millions of college students worldwide—I promise I’m not the only one with drive.
While many social media sites are free to access, successful execution of a social media campaign relies on much more than one of “these young folks” creating a page and posting every few days. It requires thoughtful planning, a thorough understanding, and diligent execution, to say the least.
…this question is behind the recent push of college students to join Twitter. While the average Joe and Jane, 40-something, suburban “mom and dad”-types may not care what the millions of Twitter users are saying, the average college student does. Why? Because college students are opinionated, self-confident, tech savvy individuals who want everyone to hear what they have to say.
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