After spending part of last week engrossed in Old Spice’s tremendously successful social media campaign, I took a step back to think about the specific elements that contributed to the campaign’s popularity. Why was Old Spice able to garner so much popular attention? These were the first things that popped into my head…
The Latest
Now that I am becoming more socially and politically aware, I am acknowledging what it means to be part of the largest generation in American history, the Millennials. Recently, I came across an independent group called Generation We that has began a campaign to raise awareness of the issues in our country that will eventually become my generation’s responsibility.
Read article >